Why We Need a Market

    Bespoke financing cannot scale cement decarbonization โ€” only market infrastructure can bridge the gap between ambition and deployment

    By Genevieve & Miles, CTC

    Executive Summary

    1

    Low-carbon cement technology exists at pilot scale, but bespoke project-by-project financing cannot deliver the thousands of plants needed by 2050.

    2

    The structural financing gap โ€” too capital-intensive for venture, too novel for project finance โ€” blocks first-of-a-kind deployment at every turn.

    3

    Missing market infrastructure (standardized data, repeatable contracts, transparent pricing) forces each deal to be negotiated from scratch.

    4

    Without a functioning market, demand signals from corporate buyers and governments cannot translate into bankable cashflows for producers.

    The Structural Financing Gap

    Cement and concrete account for 7-8% of global COโ‚‚ emissions. Technical pathways to reduce these emissions exist at pilot scale โ€” supplementary cementitious materials, novel binders, carbon mineralization, and carbon capture. Yet large-scale deployment remains constrained not by chemistry, but by capital structure.

    First-of-a-kind (FOAK) cement plants require $50-300M in capital expenditure. They lack the operating history that project finance lenders require, yet they offer infrastructure-level returns โ€” not the venture multiples that equity investors demand. This structural mismatch means that the most critical projects in cement decarbonization cannot attract the capital they need.

    The result is a valley of death between pilot validation and commercial deployment. Projects that work technically cannot be financed. Technologies that could transform the industry remain stuck in demonstration.

    "Bespoke deal-making got us the first ten plants. Only market infrastructure gets us to ten thousand."

    Why Bespoke Doesn't Scale

    Every FOAK project requires a custom capital stack, negotiated from scratch with different investors, lenders, and offtakers.
    Due diligence is repeated for each deal because no standardized underwriting frameworks exist for low-carbon cement.
    Offtake agreements are bespoke โ€” each buyer negotiates independently, creating fragmented demand that cannot anchor project finance.
    Risk assessment is opaque โ€” without industry-wide data on technology performance, each investor must conduct their own analysis.
    Transaction costs consume months and millions before a single tonne of cement is produced.

    The Opacity Problem

    Markets require transparency to function. Buyers need to know what they are purchasing. Lenders need to assess risk. Insurers need to price coverage. Investors need comparable benchmarks. In low-carbon cement, almost none of this infrastructure exists.

    There are no standardized carbon intensity metrics that buyers and sellers can agree on. There are no delivered cost indices that lenders can reference. There are no performance benchmarks that insurers can price against. Every transaction operates in an information vacuum.

    This opacity does not just slow deployment โ€” it prevents market formation entirely. Capital cannot price what it cannot measure. And when capital cannot price an asset class, that asset class does not exist as a market.

    What a Functioning Market Requires

    Standardized Data

    Auditable carbon intensity, cost, and performance metrics

    Repeatable Contracts

    Template offtake and financing structures that reduce transaction costs

    Transparent Pricing

    Indices and benchmarks that buyers, sellers, and lenders can reference

    Risk Frameworks

    Underwriting standards that allow debt and insurance markets to participate

    The Market Imperative

    Cement will not decarbonize through grants, mandates, or isolated heroic projects. It will decarbonize when mainstream capital markets can price and finance low-carbon cement at scale. That requires the same infrastructure that makes any commodity market work: standardized data, repeatable structures, transparent pricing, and trusted intermediation. Building that infrastructure is not a nice-to-have โ€” it is the binding constraint.

    Learn how CTC builds the market infrastructure to close the financing gap and unlock scalable deployment.